Large Companies Getting Involved in Local

Prior to the internet age, consumers had to rely on unwieldy directory books in order to search for or discover local businesses. Local businesses were similarly constrained in their resources, as they had limited options for scheduling appointments with customers and placing ads in relevant, highly-trafficked locations. Today, both consumers and businesses have it much

How The ‘Book’ Button Enables a New eCommerce Layer

Pingup CEO Mark Slater and CTO Milenko Beslic are on Wired Innovation Insights talking about a whole new eCommerce layer for both SMBs and host sites. “The “book” button represents the next generation of consumer engagement because it allows individuals the ease and flexibility of being able to schedule appointments at anytime and from anywhere, without

The Growth of Mobile Apps and the Impact on SMBs

Throughout the lifecycle of the internet, there have been a vast number of changes in the way users interact with and access it. We have witnessed a progression from dial-up modems, to cable modems, to wireless routers. Similarly, we saw users connecting via desktop computers, then laptops, and finally mobile phones and tablets. Despite all