Our business started with the simple assumption that mobile was going to “eat the world”. Many companies (many) have started here. No big deal right? easy to predict right? yes of course. The more tricky challenge is being able to predict the timing of your application’s adoption by this thundering herd of users who are
Finding UX Commonalities in Scheduling Flows In our work at Pingup – to shorten the distance between businesses and their customers – we’ve tested various opportunities for consumer-to-business interaction. While some business – customer relationships can be streamlined or enhanced by text-based communications, this proved to solve for only a small slice of the pie.
We conducted a survey over the summer that was designed to validate or disqualify a certain set of assumptions that we have believed in from inception with the company. It’s my experience and something I’ve heard from many other entrepreneurs and VCs alike that the problem you are solving needs to be in the “must-have”
In a recent article written by Farhad Manjoo (@fmanjoo), of Fast Company and the Wall Street Journal, he opines on something pretty near and dear to us. In the article he comments “Use Uber for your rides, OpenTable for dinner, Square when you’re at a food cart, Yelp to book a spa. When these apps